How Much Does a Business Video
Cost in the UK? Understanding
Video Production Costs
Transparent pricing and practical insight from Cambridge videographer Louis James-Parker.
One of the first questions clients ask me is:
“How much does a business video cost?”
It’s a fair question — but the answer depends on what you want the film to achieve. Every brand, story and shoot is different.
The good news? Video production doesn’t have to be confusing or unpredictable. With a clear brief, you can get an accurate cost that fits your goals and delivers real value. Whether you’re planning a short brand film, a testimonial, or a full campaign, this guide breaks down what affects pricing and how to plan your budget effectively.
Typical Price Ranges
To give you a realistic idea, here’s what most of my clients invest in professional business video production:
Brand or Company Film (1–2 minutes) – £1,800–£6,000
Client Testimonial or Case Study – £1000–£2,500
Event Highlight Reel – £1,000–£2,500
Product or Demo Video – £1,200–£2,800
Social Media Cut-downs / Captions / Re-edits – £150–£400 each
Most Cambridge-based businesses spend between £1,500 and £6,000 for a polished video that feels cinematic, authentic, and ready to share across multiple platforms.
Every quote I provide is tailored — no vague estimates, no hidden extras. You’ll know exactly what’s included before filming starts.
What Affects the Cost
Several key factors influence the overall budget. These are the main ones I discuss with clients before quoting:
Length and complexity – A 30-second social video is quicker to produce than a 3-minute brand film.
Crew and equipment – Some projects need just me and a camera; others benefit from multiple cameras, lighting setups, crew or drone shots.
Locations and travel – Filming in Cambridge might take a day; filming across multiple sites adds time and logistics.
Editing and post-production – Colour grading, motion graphics, and sound design all add polish and impact.
Revisions and versions – Extra edits for social media formats (9:16, 1:1, etc.) can slightly increase cost but give you more reach.
My Production Process
I follow a simple five-step workflow that keeps every project efficient and enjoyable:
1. Brief & goals – We start with a clear understanding of your brand, message and audience.
2. Shot plan & schedule – I outline what we’ll film, where, and when.
3. Filming – Single or multi-camera setup depending on the project.
4. Edit, graphics & music – Bringing your story to life with clean visuals, sound and pacing.
5. Revisions & delivery – Final refinements plus master and social versions.
This structure keeps costs predictable and ensures you’re never left wondering what’s happening or why.
Why Professional Video is Worth the Investment
A well-produced video is one of the most versatile and powerful marketing tools you can own.
It builds trust, explains what you do faster than words ever could, and helps people remember your brand.
Many of my clients use the same footage across their website, social media, and sales presentations — getting months (and often years) of value from a single shoot.
When you see video as a long-term asset rather than a one-off cost, the return on investment becomes obvious.
How I Price Projects
I don’t use a flat day rate — I quote based on the creative and technical scope of your project.
That means you get a transparent cost that covers everything you need: planning, filming, editing and delivery.
No hidden extras, and no upselling halfway through.
If you’re still exploring ideas, I’m happy to have a short call or email exchange to shape a rough concept and give you a ballpark figure before you commit.
Ready to Plan Your Business Video?
If you’re based in Cambridge, Suffolk, London or anywhere in the UK, I can help you create a film that connects with your audience and elevates your brand.
📞 Call: 07590 057873
✉️ Email: louis@louisjparker.com
Let’s create something with real impact — beautifully made, strategically effective, and built to last.